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Cabela’s Incorporated is a retailer and direct marketer of fishing, camping, hunting and other outdoor related merchandise in the United States and Canada. It offers products and equipments for fishing marine use, hunting, camping and casual outdoor clothing and footwear. In addition to that, it also offers vehicle accessories, home furnishings, taxidermy products and furniture restoration related products. The company operated in 44 locations as of October 2009 with corporate headquarters, 5 warehouse distribution centers, administrative offices and call centers and 30 retail stores in the US and Canada. Through its subsidiary, issue and manages Cabela’s CLUB Visa card and customer loyalty rewards program and brokered certificates of deposit. Cabela’s markets all of its products via the internet, retail stores and catalogue mailings.

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